Why shouldn't I buy addresses?

Why shouldn't I buy addresses?

If you purchase addresses from an address provider, the permission to send emails does not automatically transfer to you. This means you are not allowed to contact these addresses. Therefore, we strongly advise against buying addresses.

Please note that we only provide recommendations that do not claim to be comprehensive or constitute legal advice. All information is provided without warranty. If in doubt, please consult a lawyer.

Further information can be found, for example, in the free CSA Guidelines for Permissible Email Marketing.