Subscriber fields form the foundation for storing contact data in Mailingwork. They enable you to individually and structurally manage all subscriber information.

Key features:

• Storage of contact data such as email address, salutation, name, and many more
• Flexible creation of custom fields for additional data (e.g., customer number, interests)
• Various field types for different data requirements (text, numbers, date, selection)
• Use of field data for personalized mailings and targeted audience approaches
• Clear organization and arrangement of fields in groups

Important to know: All subscriber fields you create are uniformly available across all your subscriber lists.

For detailed information about the various field types and their applications, please refer to our online documentation on subscriber fields.