Sendings
The Sending Numbers Statistics provides you with a comprehensive overview of your account's sending volume and helps you keep track of both your contractual limits and analyze the distribution of your sending activities. This function is particularly valuable for resource planning and budget control.
Key features:
- Detailed breakdown of generated traffic by different time periods
- Transparent display of deliveries by different sending types
- Flexible switching options between time-based and mailing-based analysis
- Monitoring of average email size in relation to contractual limit
- Hierarchical views for different levels of detail (overall view, months, days)
The Sending Numbers Statistics allows you two fundamental perspectives: the time-oriented analysis with the options "Show months" or "Show days" and the mailing-oriented perspective via "Show mailings." This flexibility allows you to view your sending activities precisely from the angle that is most relevant to your current question.
In the time-oriented view, you can see at a glance how your sending volume has developed over different periods. You can switch from the monthly overview to the daily view with a simple click, allowing you to dive deeper into the details as needed. This perspective is particularly useful for identifying seasonal fluctuations or analyzing the impact of specific marketing activities on your sending volume.
The mailing-oriented view, on the other hand, shows you the sending volume per individual mailing within the selected time period. This view helps you compare the resource consumption of different campaigns and assess which types of mailings are particularly resource-intensive.
Particularly valuable is the breakdown of deliveries by sending types. Only the types that have actually been used in your account are displayed, which increases clarity. This differentiation between test sendings, standard mailings, campaign mailings, subscription and unsubscription emails, and recommendations gives you a clear picture of how your total sending volume is composed.
The display of the average email size also helps you keep an eye on the agreed size limit (typically 100 KB) and make appropriate optimizations if necessary.
