The Landing Page Statistics provides you with a clear insight into the performance of your landing pages and helps you understand how visitors interact with your content.

Key features:

• Detailed evaluation of visitor numbers and user behavior
• Analysis of opens and clicks (total and unique)
• Flexible filter options by time period and target groups
• Visual representation of click distribution through click and heat maps
• Regional analysis of visitor origin

The statistics are divided into several clear sections:

In the "Status" tab, you get a general overview of your landing page, including the regional distribution of visitors and a diagram of the open rate.

The "Open Rate" section analyzes how often and by how many different visitors your landing page was accessed. You can distinguish between total opens and unique opens and filter the data by specific time periods or target groups.

In the "Click Rate" tab, you see how often links within your landing page were clicked. Here too, you can distinguish between total clicks and unique clicks and narrow down the data through filters.

Particularly insightful are the "Click and Heat Map" functions. They visualize directly on your landing page which areas and links generate the most interest. The heat map shows through color gradations (red = highest interest) which elements were clicked most frequently.