Contents

Contents

The Contents module allows you to create reusable content blocks that you can flexibly use in various communication media. This function saves you time and ensures consistency in your marketing materials.

Key features:

  • Creation of standardized content blocks for multiple use
  • Easy insertion into emails, landing pages, and postcards
  • Use of content templates as a basis for new content
  • Central management and updating of recurring elements
  • Consistent display across different communication channels

Contents are particularly useful for elements that you regularly use in your mailings and other communication tools. Typical examples include company footers with contact information, legal notices, standard texts about products or services, recurring promotions, or seasonal offers.

The big advantage: When you change a content, this change is automatically applied to all mailings, landing pages, or postcards in which this content is used. This eliminates the need to update identical content in different places.

Creating a content begins with selecting a suitable content template that provides the basic structure. You then fill the elements provided by the template with your specific content. The finished content is then available for use in your emails, landing pages, and postcards.

Info
In our online documentation, you'll find more information on the effective use of contents and tips for structuring your content blocks.