Unfortunately, it is not possible to embed videos directly into an email. Here, we explain why this is the case and how you can still effectively guide your recipients to your video.
Displaying a video within an email would require technologies like JavaScript or iFrames. While this works seamlessly on a website, it’s a different story in the email space. Most email clients block JavaScript and similar technologies for security reasons. For example, JavaScript could be used to transmit viruses or malware within an email. Additionally, embedding a video in an email could cause it to be flagged as SPAM and fail to reach the recipient.
Although you cannot directly embed the video in the email, there’s still an appealing way to make it appear so: Use a static thumbnail with an integrated play button. This image can then be linked to the actual video, for example, on YouTube. When the recipient clicks the play button, they will be redirected to the video page on the video platform.